Hands-on, execution-driven approach
we do not just advise - we build and implement solutions that drive a measurable impact and work alongside you to develop your capabilities.
Built to deliver where others stall. At Blue Summit Advisory, we turn ambition into results.
We partner with leaders when execution can’t fail, embedding the infrastructure, rhythm, and leadership muscle needed to drive outcomes at scale.
Founded by Salma Amara, a global transformation leader with a track record across Fortune 100s and hypergrowth ventures, BSA sets the new standard in execution advisory.
We don’t deliver decks. We build execution engines : real systems, real leadership, real
results. Our proprietary ASP™ Model (Analyze, Strategize, Perform) has delivered under pressure: in post-acquisition chaos, stalled growth, high-stakes turnarounds, and enterprise resets.
The impact?
Faster traction. Sharper alignment. Measurable value. Sustained momentum.
If your strategy is sound but stalled, if your growth is outpacing your structure, or if your leadership is overloaded, this is where we step in.
Blue Summit exists for one reason:
To help you execute what matters, without friction, without compromise, and at the speed
business now demands.
Services
From Strategy to Scale. We build the infrastructure that makes it work.
Execution rhythm. Leadership capacity. Results you can measure.
At Blue Summit Advisory, we build what high-stakes strategies need to succeed: real execution power.
Using our proprietary ASP™ Model, we help leaders drive clarity, alignment, and results that stick
01
Execution Infrastructure
"Prime the engine before you race."
Strategic-Execution Assessments- Strategic Traction Sprint
- ASP Rhythm Design & Execution Task Force
- Execution Governance & KPI Systems
Execution Infrastructure
BSA builds the operational backbone that turns strategy into momentum. We go beyond traditional PMOs, embedding execution systems that are designed for speed, alignment, and value realization, digitally enabled and built to scale.
- Strategic-Execution Assessments — Diagnostic scans of operating models, leadership alignment, readiness, and hidden value/risk areas.
- Strategic Traction Sprint — A fast, tactical execution sprint designed to align leadership, generate visible traction, and lay the foundation for scalable, high-velocity execution
- ASP Rhythm Design & Execution Task Force — Coded execution system including team cadence, role design, milestone pacing, and embedded cross-functional ownership. The Execution Task Force is a client-side internal unit coached by BSA to own delivery.
- Execution Governance & KPI Systems — Digital dashboards and governance frameworks that ensure real-time visibility, decision-making discipline, and accountability across initiatives.
02
Strategic Leadership Capacity
"Momentum needs muscle. We bring it."
- Fractional COO & Embedded Leadership
- Execution Org Design & Role Architecture
- Leadership Cadence Reset & Strategic Cohesion
- Leadership Activation Framework™
Strategic Leadership Capacity
BSA supplies the leadership muscle that scales transformation. We embed execution-grade leaders, reset executive cadence, and activate scalable leadership infrastructure that drives cross-functional results.
- Fractional COO & Embedded Leadership — Experienced operators deployed inside the business to lead delivery and unlock operational scale.
- Leadership Cadence Reset & Strategic Cohesion — Aligns leadership rhythm, decision flows, and performance accountability. Reboot executive team rhythm and cross-functional collaboration to deliver in sync.
- Execution Org Design & Role Architecture — Redesigns organizational roles and structures for execution velocity.
- Leadership Activation Framework™ — Executive enablement model for developing outcome-oriented leadership, with coaching for performance traction and culture embedding.
03
Turnaround & Optimization
"When performance stalls, we bring it back stronger."
- Operational Excellence & Process Optimization
- Cost Efficiency & Margin Expansion
- Resilience Recovery Plan
- Performance Tracking & Dashboards
Turnaround & Optimization
We step in when execution slips and restore control. From post-acquisition chaos to stalled performance, BSA delivers resilience-building transformations that unlock cost efficiencies and restore profitability.
- Operational Excellence & Process Optimization — Eliminate inefficiencies, redesign workflows, and embed lean, scalable practices across operations.
- Cost Efficiency & Margin Expansion — Targeted profitability levers to free up capital and optimize cost structures.
- Resilience Recovery Plan — BSA’s proprietary framework for performance turnaround, post-acquisition execution, and strategic resets.
- Performance Tracking & Dashboards — Digital tools to monitor recovery velocity, KPI improvements, and sustainability metrics.
- All powered by the ASP Model — engineered for high-impact transformation and rapid recovery
All powered by the ASP Model — engineered for high-impact transformation and rapid recovery
What makes us different
There are many reasons why high-performing leaders trust Blue Summit Advisory
— here are three that set us apart:
01
Execution-First DNA
While most firms prioritize planning, we prioritize doing. Execution isn’t a phase it is the product.
02
Embedded Leadership Capacity
We don’t sit outside the business. We plug into it with high-accountability teaming.
03
Tactical Precision, Not Theoretical Playbooks
Our work is shaped by real transformation experience across Fortune 100 turnarounds, post-acquisition chaos, and hypergrowth surges.
04
High cultural awareness
having set up and led teams across multiple continents, we understand the nuances of international markets, business cultures, and global expansion strategies, ensuring seamless execution in any environment.
Deep industry expertise & proven track record
Decades of experience in scaling organizations, leading transformations, optimizing costs, and enabling growth.
High cultural awareness
Having set up and led teams across multiple continents, we understand the nuances of international markets, business cultures, and global expansion strategies, ensuring seamless execution in any environment.
Data driven decision making
We leverage advanced analytics, benchmarking, and AI-driven insights to shape the most effective scaling strategies. Our approach ensures that every decision is backed by real-time data, market intelligence, and predictive analytics.
Access to a World-Class Expert Network
Our global network connects you to top-tier industry leaders, investors, and specialists, providing exclusive access to strategic partnerships, cutting-edge insights, and unparalleled growth opportunities.
Hands-on, execution-driven
Deep industry expertise
High cultural awareness
Data driven decision making
World-Class Expert Network
Case Study
01
Global Turnaround for a Fortune 100 Subsidiary
The challenge:
Declining performance, failed fixes, and investor pressure mounting.
The result:
Rebuilt a 10,000+ FTE delivery model across 3 continents. Cut $10M in structural costs. Transformed underperforming sites into top-performing hubs.
What changed:
Strategic clarity, execution discipline, and leadership alignment, installed fast.
02
Pan-European Reset: Rebuilding Growth Across Borders
The challenge:
Flat growth, fragmented teams, and rising client churn.
The result:
Reversed the decline, rebuilt stakeholder trust, secured new contracts.
What changed:
From firefighting to focused execution. Internal confidence restored.
03
Scaling with Precision: Hyper-Growth
The challenge:
Growth outpaced execution. Teams overloaded. Reputation at risk.
The result:
Embedded leadership depth, scaled operations with enterprise-grade precision.
What changed:
Fit-for-scale model installed. Execution rhythm embedded.
The ASP™ Model - BSA’s Execution Framework for Business Transformation
Born in high-stakes war rooms and forged through personal reinvention, ASP™ is not theory, it is the outcome of battle-tested execution. Rehearsed in Fortune 100 transformations and scaling ventures alike, it was built by asking one hard question: Why do some strategies fail while others scale? The answer became the method.
ASP™ Model (Analyze, Strategize, Perform) is the backbone of every transformation we lead. It closes the gap between intent and impact by embedding structure, speed, and ownership at every level of the business. While others focus on planning, ASP™ activates, turning ambition into traction, and traction into lasting performance.
- Diagnose readiness with depth
- Build tailored execution engines
- Drive performance with rhythm and accountability
Before any strategy can succeed, it must be grounded in truth. We diagnose execution readiness with depth,surfacing hidden risks, leadership bottlenecks, cultural friction, and systemic blind spots that derail transformation. Through rigorous assessments, operational forensics, and alignment mapping, we reveal the gaps that others overlook turning insight into foresight.
Outcomes: strategic clarity, risk exposure reduced, execution gaps preempted.
We don’t drop-in generic roadmaps. We architect fit-for-purpose execution systems. That means aligning structure, leadership, cadence, and decision flows to your exact operating context. From enterprise sprints to full-scale scaling plays, we build the frameworks that turn strategy into action, fast, frictionless, and owned from within.
Outcomes: enterprise alignment, strategy-to-operations translation, execution muscle built.
Execution isn’t a one-time push, it is a sustained operating rhythm. We embed performance cadence, leadership accountability, and real-time governance systems to ensure delivery doesn’t slip. Through role clarity, KPI visibility, and strategic pacing, we help organizations lead from the front, and stay ahead.
Outcomes: results that stick, velocity maintained, leadership lifted.
Why ASP™ Works
Unlike traditional frameworks that end at strategy, ASP™ is built to perform. Designed by
operators, tested in real transformation trenches, and scaled across industries.
Whether you're scaling, resetting, or preparing for exit, ASP™ gives you what high-stakes
environments demand:
precision, traction, and a rhythm that delivers.
Insights
Client Pain Points We Solve
Do You Feel This in Your Business?
We turn strategy into momentum fast. BSA installs execution engines that translate intent into results.
We embed the systems, cadence, and leadership capacity to scale with control and confidence.
We reset leadership focus, install execution rhythm, and create role clarity that drives performance.
We design unified execution frameworks that bring alignment, velocity, and ownership to every priority.
We stabilize operations, reset direction, and build momentum
ASP™—our proprietary execution framework—closes the gap between ambition and impact, at speed and at scale.
We connect strategy to delivery with measurable results, visibility, and execution discipline.
Our embedded leaders co-lead execution from within, driving traction while building long- term capacity.
We identify execution risks early, correct fast, and create decision clarity across functions.
We restore trust through visible traction, sharp alignment, and sustainable business performance.
Meet the Founder
When execution is critical, she’s the one leaders call.
Salma built a global reputation by transforming underperforming operations, scaling delivery across continents, and restoring control where others stalled.
She’s led enterprise-wide transformations for Fortune 100s and hypergrowth firms, not from the sidelines, but deep inside the operations where execution gets real. She knows how to turn strategy into sustained performance.
At BSA, she brings that same pressure-tested precision, helping clients unlock opportunities, empower leaders, and scale with clarity and confidence.
“I don’t deliver decks. I build execution engines that move companies forward; fast, aligned, and at scale, equipping their own leaders to sustain it.”
Let’s Talk!
Ready to execute what matters?
When outcomes are non-negotiable, execution is everything.
Whether you're scaling fast, correcting course, or preparing for a high-stakes transition, BSA helps you move with clarity, speed, and control
Let’s tailor a high-impact execution model to your business.
Book a Strategic Execution Consultation